Computer Hardware
Slogans
" The Power to Be Your Best " - Apple Inc. - 1990
" Apple introduces the first low cost microcomputer system with a video terminal and 8K bytes of RAM on a single PC card! " - Apple 1
" What every educator should know about desktop computers. " - Apple II
" What's the 'e' stand for? " - Apple IIAd for the Apple IIe
" What kind of man owns his own computer? " - Apple II
" We're looking for the most original use of an Apple since Adam " - Apple IIPromoting a user-submission essay contest
" Welcome IBM. Seriously. " - Apple IIAd recognizing the introduction of the original IBM PC as a milestone for the industry as a whole
" It takes minutes of practice to make Macintosh do this. " - Macintosh
" Introducing Macintosh. What makes it tick. And talk. " - MacintoshAd featuring a cutaway drawing of the Macintosh 128k
" Of the 235 million people in America, only a fraction can use a computer... Introducing Macintosh. For the rest of us. " - MacintoshHeadline from a 20 page brochure published in Newsweek