" Give the gift of music for the holidays. " - iTunes - 2006 Used to promote iTunes Gift Cards
" Rip. Mix. Burn. " - iTunes - 2001 Used to promote iTunes desktop CD burning capability, somewhat controversial as it was seen by some
" It's the biggest thing to happen to Macintosh since the Macintosh " - Apple Mac OS X - 2001 Initial OS X release.
" Leopard Server. Simply Powerful. " - Mac OS X Server - 2007 Used on apple.com to promote the software
" Rock and Roll will never die. It is, however, being reborn. " - iTunes - 2003 Used to promote the iTunes Store
" The best Windows app ever. " - iTunes - 2003 Used to promote iTunes on Windows.
" Hell Froze Over. " - iTunes - 2003 Used to promote iTunes on Windows
" Welcome to the digital music revolution. " - iTunes - 2004 Used to promote iTunes
" Drink. Win. Play. " - iTunes - 2005 Used during the 2005 Pepsi-iTunes promotion.
" Welcome to the entertainment center of your world. " - iTunes - 2006 Used to promote iTunes 7